Marketing Strategist

Marketing Strategy · Dallas, Texas
Department Marketing Strategy
Employment Type Full-Time
Minimum Experience Experienced

The Marketing Strategist works with their assigned clients to create and communicate strategic priorities designed to grow their clients businesses. Our clients rely on Mojo to guide them through their growth journey and help to solve their sales and marketing challenges so they can grow. The Marketing Strategist is the guide that makes each of our client’s the hero of their own story. 


Each client is unique and the role of their Marketing Strategist is to gain a clear understanding of the client, where they are on their growth journey, identify a pathway to success and oversee the implementation of their recommendations. 


The Marketing Strategist is insatiably curious of all things digital and how to leverage digital strategies, analytics, technology and processes to create success. To be successful, the Marketing Strategist must keep a close eye that the tactics deliver the expected results and if they are not, learn why and pivot accordingly. 


It’s key for the Marketing Strategist to be able to confidently give their expert opinions to their clients; even when difficult. 


Ultimately, the Marketing Strategist is accountable for the success of their clients marketing engagements with Mojo, which is measured in client happiness and retention. The Marketing  Strategist is coupled with an Account Manager who guides the execution of the strategy and handles most of the  day-to-day client interactions.


Primary Responsibilities

  • Create positive client relationships with your portfolio of clients in the B2B space 
  • Lead the creation of and communicate the marketing strategy for your clients and oversee the results of the tactical implementation on a day-to-day basis. Collaborate  with Mojo SMEs  as needed to help guide strategy.
  • Provide well-articulated expertise/guidance on digital marketing strategies, including Inbound, ABM and paid media. In addition to guidance around using primarily HubSpot CRM, MAS and Service Hub more effectively as part of the overall strategy. 
  • Consult with sales leadership and teams as needed to create better sales alignment in order to drive revenue growth
  • Lead new clients through our Growth Marketing onboarding p
  • Lead quarterly strategic priority creation and creation of sprints designed around the clients objectives and based around what we’ve learned from previous sprints.
  • Articulate the value of the strategy and campaigns being implemented by Mojo.
  • Analyze each client’s marketing and sales analytics, creating and leading monthly and quarterly reporting.
  • Stay informed about digital marketing industry developments and be able to utilize these developments to your clients’ benefit.
  • Become the resident expert on your clients’ industry and marketing.


Character traits of a great Marketing Strategist:


  • Wildly curious
  • Strategic in nature
  • Data-driven
  • Growth-oriented
  • Creative problem-solver
  • Out-of-the box thinker
  • Forward-thinking
  • Research obsessed
  • Idea generation
  • Strong and responsive written and verbal communicator


What You’ll Be Accountable For:

  • Meet or Exceed Client Objectives
  • Retention: Create client advocates for Mojo by delivering on our mission to help our clients grow in a smart way through the execution of your strategies.
  • Growth: Identify creative ways to get stickier and more valuable with your clients to grow year over year their spend with Mojo.

The Successful Candidate:

  • At least 3 years of marketing experience focused on creating and implementing strategic marketing initiatives. Bonus: Experience working with B2B companies in the technology, healthcare or manufacturing industries.
  • Proven track record of success with your marketing strategies that drove tangible results
  • MUST HAVE! At least 3 years experience during your marketing career working with HubSpot (or similar tech).  Bonus: To have experience working with Salesforce, Terminus and ZoomInfo
  • Have a true passion for marketing strategies designed to drive revenue growth
  • Must have excellent communication skills and have no fear to communicate ideas and advice professionally to senior leadership. 
  • Keen ability to be able to understand the long term objectives and how to prioritize our current efforts to get there.
  • Ability to work in cross-functional teams, meet deadlines and exceed expectations
  • The only constant at a growing, progressive agency like Mojo Media Labs is change 


ARE YOU A FIT FOR MOJO'S CULTURE?


We are a full-service digital marketing agency who believes in a simple formula:


Happy People = Happy Clients.


What makes Mojo special? Our people and our process. The agency was founded by a biochemist turned passionate marketer. It's why we love working in the space between the scientific and the creative. It shows in the people we hire — the most talented creators, scientists, developers, data nuts, marketers and all-around unicorns. The result is that we get to work with amazing clients who help us achieve our dreams, like becoming an Inc Best Place to Work in 2019, a HubSpot Diamond-Certified Partner and the DFW American Marketing Association (AMA) Marketer of the Year. Mojo has grown from humble beginnings as a small marketing shop, to one of the top 1% inbound marketing agencies in the country with offices in Dallas and Indianapolis.


At Mojo, benefits are foundational. We know that in today's competitive markets, top employers offer perks, which we have plenty of. Beyond that, Mojo stands on three pillars that we consider to round out our total compensation package — our values, our practice of being a Results Only Work Environment, and our open-book management process tied to our bonus program.


THE 3 PILLARS OF OUR CULTURE


See a comprehensive list of our benefits, read our past reviews, and check out our CEO approval rating on our Glassdoor profile — we're proud of it! 


MOJO'S GLASSDOOR

Thank You

Your application was submitted successfully.

  • Location
    Dallas, Texas
  • Department
    Marketing Strategy
  • Employment Type
    Full-Time
  • Minimum Experience
    Experienced